Ladder is proud to be the official charity of the AFL Players’ Association (AFLPA) and featured by the AFL during the 2025 Toyota AFL Finals Series.

Throughout September, footy fans and supporters rallied behind our mission by purchasing official 2025 Toyota AFL Premiership Cup pins and donating to help fund Ladder’s life-changing programs for young people. Your contributions continue to create meaningful change, and we couldn’t be more thankful.

Thank you to everyone who purchased a pin, donated or spread the word. Your support fuels the impact we’re making together. For those who still want to get involved, our pins and a limited edition back-to-back 2024 + 2025 pin package are available to purchase here.

We are grateful to the AFL, AFLPA, the clubs and players who champion our work year after year. We also extend our heartfelt thanks to the partners and organisations who bring this campaign to life, including Bursty Creative, Lumen8, The AFL Record, Twenty3 Sports and Entertainment Group, Ticketek, Ticketmaster, The AFL Stores, Delaware North, and the Melbourne Cricket Club.

A special thank you goes to the Winneke Cup organisers Corrs Chambers Westgarth and all this year’s participants, Herbert Smith Freehills, the Financial Advice Association of Australia (FAAA) and Producey/Clubby Sports.

Throughout the 2025 Toyota AFL Finals Series, we have created an impact together that goes beyond the field.