Ladder is proud to be the official charity of the AFL Players’ Association (AFLPA) and be featured by the AFL during the 2024 Toyota AFL Finals Series.

We sell replica Premiership Cup pins during the month of September, raisings funds to help young people shift their life trajectory and create the future they deserve.

Thank you to our supporters and footy fans who donated and supported this year’s campaign – and if you haven’t yet purchased a pin, it’s not too late. You can purchase them here. 

Thank you to the AFL, AFLPA, clubs and all players across the league who support our work. And special thanks to Jacob Weitering, co-vice captain of Carlton FC who was our 2024 Finals Series Ambassador.

Many partners make this campaign possible – we’d like to give a shout out and big thanks to MKTG Sports + Entertainment, the AFL Record, Ticketek, Ticketmaster, The AFL Stores, Delaware North, TGI Sport and Melbourne Cricket Club for their generous support.  And a special thanks to Herbert Smith Freehills for its support, as well as Winneke Cup organisers, Ashurst, and all of this year’s participants!

Ladder participants at the Footy Festival with Jacob Weitering, co-vice captain of Carlton FC and 2024 Ladder AFL Finals Series Ambassador.

Saxon's story (Ladder Alumni) featured in the Finals Week One edition of the AFL Record.